FILE FORMATS*
*file types used in submission
• Hi-Res PDF (Preferred) – Embed fonts, include 1/8″  bleed and crop marks, must be CMYK, no spot colors, and hi-res images. MS Word, Publisher, Power point or Pagemaker MUST be converted to Hi-Res PDF, EPS or JPG
• Photoshop EPS format, High Resolution Image Size (300DPI), CMYK
• Photoshop JPG, High Resolution Image Size (300DPI), will be converted to eps before printing
• Illustrator EPS – Convert fonts to outlines or enclose Mac fonts with images
• Quark Express – Print jobs in this format must be accompanied with all images and fonts. Set this up as separate pages in the same document with the canvas size the exact printable size, then measure out 1/8″ for bleed over the canvas edges. Please stuff the file and fax or email a PDF proof.
• InDesign – Print jobs in this format must be accompanied with all images and fonts. Set this up as separate pages in the same document with the canvas size the exact printable size, then measure out 1/8″ for bleed over the canvas edges. Please stuff or zip the file and fax or email a PDF proof.

All files must accompany a PDF for proofing

RESOLUTION
Prepare your files at a MINIMUM 300dpi (dots per inch).

BLEED
All jobs must have an 1/8″ BORDER (bleed) from all edges. Keep all text and critical design elements 1/4″ from outer edge of bleed to avoid cropping.  Example: A 4×6 postcard should be submitted as a 4.25″x 6.25″. The added 1/4″ equals 1/8″ all the way around for bleed. 

OPTIMAL BUILT BLACK FORMULA
Since we run on a 4 color press it is necessary to build your black with the following percentage so it is not saturated or faded.  60% Cyan, 60% Magenta, 40% Yellow, 100% Black